Smoke Jumpers

Smoke Jumpers magazine is the first publication written by, for, and about CPG trade & tech executives.

March 2020: The Ecommerce Ecosystem

In this issue of Smoke Jumpers, we cover various topics that invite you to challenge yourself, your team and your processes. First, we explain which categories are poised for center store growth. Then, we breakdown how to use Auto Pay functionality in your TPM.

More issue highlights ➥

  •  Formula Pricing:  How KraftHeinz Ingredients eliminated manual commodity pricing processes to drive strategic growth.
  • Manage Broker Commission: Food brokers connect with retailers and operators to negotiate deals, influence market trends and maximize profits.
  • CPGs Look at CBD: Consumer demand is on the rise, but the CBD trend is still hazy when it comes to federal law.


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Past Issues:

Dec. 2019 |  Issue 8 

To succeed in an omnichannel world, CPGs must boldly go everywhere their customers are.

Learn how to eliminate manual effort when calculating the effective rate.

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Sept. 2019 |  Issue 7 

Performance marketing is revolutionizing the way CPG promotions are planned, executed and optimized.

Learn about pricing and collaboration from a retailer's point of view.

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June 2019 |  Issue 6 

More shoppers are searching for products on Amazon than Google.

One manufacturer uses PEA to cut trade spend without alienating the retail partner.

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March 2019  |  Issue 5

Why Jack Li of Datassential thinks companies need a master of foodservice data.

How Lactalis cut their open deduction balance by two-thirds.

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Dec. 2018  |  Issue 4

Advanced analytics allowed one manufacturer to correct non-commercial deal profitability. 

The deduction management approach that will transform your business. 

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Sept. 2018  |  Issue 3 

Getting in the heads of our Gen Z consumers.

Conagara's six-week sweep - How they implemented dynamic pricing approval in their TPM. 

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June 2018  |  Issue 2

Tackle zero-based trade in 5 easy steps.

How one manufacturer reduced pending dollars by 83%.

Why Steve Pattison, CFO at RSI, thinks synchronizing supply chain and trade management delivers a competitive edge. 

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March 2018  |  Issue 1 

Why Smithfield chose not to use SAP's TPM during their HANA implementation.

General Mills controls the cost-value equation with brilliant budgeting.

Is the end cap dead? Digital transformation is changing the classic promotion landscape. 

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Smoke Jumpers

Meet the publisher:

Blacksmith Applications is a SaaS technology company offering end-to-end promotion management (TPM), sales planning, promotion optimization (TPO) and advanced analytics solutions to CPG manufacturers of all sizes. 

Smoke Jumpers is a bellwether for industry trends and peer perspectives. 

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Attend a Smoke Jumpers Conference

We're busy planning our next conference. Smoke Jumpers 2020 will be held in Chicago. 

Our call for speakers is open. If you have a story to share, we want to hear from you.

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Use the LinkedIn group to connect with peers. We'll also post about upcoming webinars, magazine content and the Smoke Jumpers event. 

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